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Sunday, September 21, 2014

Clock Stops for the Timekeepers of India

 Clock Stops for the Timekeepers of India: What's Your HMT Story?
After a glorious run of 53 years, the iconic Hindustan Machine Tools (HMT) Limited will cease to be the Timekeepers of our Nation. The Indian love affair with time began soon after that historic stroke of midnight and Pandit Jawaharlal Nehru, the first Prime Minister of India, inaugurated the now-vintage hand-wound wrist watches.

 Today, as India's original desh ki dhadhkan loses its race against time, these, and several other HMT watches, have turned into collector's items.

This old print ad, where HMT proudly proclaims its status as the Timekeepers of the Nation, is reminiscent of a newly-independent India striving to make its own way in the world economy with the help of its people.
HMT_ad_ols_1970.jpg

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