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Saturday, June 15, 2019

Luxury leather bag startup called Bee and Kin incorporates a button in their bags that can do everything from starting a playlist to calling a cab to locating your phone


Technology has evolved so much over the years that we have a number of tech-savvy devices making our lives easy. But have you ever wondered how your handbag can serve more than just one purpose?

Keeping in line with technological advancements, a handbag has been developed that can not only store stuff but also help the owner call an Uber or find his/her phone


A luxury leather bag startup called Bee and Kin incorporates a button in their bags that can do everything from starting a playlist to calling a cab to locating your phone

The brand has launched a new line of colourful leather bags that are equipped with ‘smart buttons’ that can perform a wide range of tasks. The idea behind launching this line of bags is that users can personalise the functionality of the bag as per their needs.

Some early testers of the bag found that the button can be a smart way to get out of an awkward date. When it’s clear that the conversations are boring and there is absolutely no chemistry, these women secretly press the button inside their handbag, which they previously programmed to call their phone. So when their phone rings, they apologise, say they have an emergency and need to leave in a hurry, thus saving them from the boring date

“The use cases are almost endless,” says Tracey Hummel, Bee and Kin’s founder.

Hummel chose the name of the brand as the word “Hummel” in German means bee. She has also incorporated a hexagon motif that she weaves throughout all her bags, from the handle of the bucket bag to the shape of the cross body. It immediately recreates a honeycomb and serves to make the brand easily recognisable and yet unique

The founder has opted for more vibrant and lively colours in the collection, including orange, yellow, turquoise, and silver, alongside the more neutral colours like black and blush. The handbags are manufactured in India using Italian leather.

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