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Saturday, January 9, 2016

Social media takes offence to racist Thai ad for skin-whitening product

Snowz, Seoul Secret, Thai, Thailand, racism, racist ad, YouTube, social media, Facebook, Twitter, Cirin 'Chris' Horwang, skin whitening, skin lightening, fair skin, dark skin, complexion, success, Citra, Unilever 

A Thai commercial touting white skin as a ticket to success has come under fire from social media users.

The commercial for Snowz — a skin whitening product — was uploaded to YouTube by cosmetic firm Seoul Secret on January 6,2016

In the advertisement, light-skinned Thai actress Cirin ‘Chris’ Horwang appears and says, “Once I stop taking care of myself, everything I have dedicated, (and) the whiteness I have invested in, will be gone.”
The camera then pans to show another light-skinned actress beside her while Chris changes into a ‘blackface’ actress.

The ad finishes with the tagline, “Just being white is enough to make you win.”

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