Prime Minister Narendra Modi will launch the first National Handloom Day
on August 07,2015 at an event in the Centenary hall of Madras University,Chennai and will also unveil the 'India
Handloom' brand for better market positioning of quality products.
The date August 7 has been chosen due to its special significance in India's history. It was on this day that the Swadeshi Movement was launched in 1905. The movement involved revival of domestic products and production processes.
The observance of National Handloom Day and honouring of handloom weavers will not only provide an impetus to the handloom industry of India but would also serve to promote handloom as a genuine international product of good quality,
The date August 7 has been chosen due to its special significance in India's history. It was on this day that the Swadeshi Movement was launched in 1905. The movement involved revival of domestic products and production processes.
The observance of National Handloom Day and honouring of handloom weavers will not only provide an impetus to the handloom industry of India but would also serve to promote handloom as a genuine international product of good quality,
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