In a major decision, the Akhilesh Yadav-led Uttar Pradesh government
made Bollywood actress Vidya Balan the brand ambassador of Samajwadi
Pension Yojana
Vidya Balan, in the coming months, will be seen campaigning about the scheme in the state.
The announcement of Balan's appointment was made by Chief Minister Akhilesh Yadav on Friday Sep 09,2016
The scheme, launched on February 28, 2014, aims at providing financial assistance to nearly 40 lakhs rural people.
The Samajwadi Pension scheme is expected to replace the existing pension
scheme in Uttar Pradesh namely Rani Laxmibai Pension Yojana.
Introduced by the Uttar Pradesh government, this new pension scheme strives to provide financial assistance at least to one family out three poor families.
Vidya Balan, in the coming months, will be seen campaigning about the scheme in the state.
The announcement of Balan's appointment was made by Chief Minister Akhilesh Yadav on Friday Sep 09,2016
The scheme, launched on February 28, 2014, aims at providing financial assistance to nearly 40 lakhs rural people.
Introduced by the Uttar Pradesh government, this new pension scheme strives to provide financial assistance at least to one family out three poor families.
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