Come April 2017, super premium speciality teas from Kanan Devan will be available online, thanks to surging demand from upcountry buyers.
The Kanan Devan Hills Plantations Company, South India’s largest tea producer with an annual production of 25 million kg, will launch an e-commerce portal on April 1. The date marks the beginning of the 13th year of the company’s operations in Munnar since it took over operations from the erstwhile Tata Tea Ltd on April 1, 2005.
K Mathew Abraham, Managing Director and CEO, told BusinessLine that some Kanan Devan teas are available on Amazon, and the clientele response to its single-origin teas such as Green Tea classic, White Tea, Rose Tea Premium under the Ripple Tea brand has been very good.
Marketing these super premium speciality tea products through the e-portal www.kdhptea.com will help the company reach customers across geographies
No comments:
Post a Comment