Public lender Bank of Baroda on Thursday Oct 13,2016 sealed a principal sponsorship contract with badminton Olympians P V Sindhu and K Srikanth.
“The
three-year deal with the two players was agreed in-principle before
they represented and made India proud on the international stage at the
Rio 2016 Olympics,” the bank said in a statement.
Bank
of Baroda logo will now appear on the centre chest of the two athletes’
playing jerseys in international and domestic tournaments under the
aegis of Badminton World Federation Events (BWF) and Badminton
Association of India-sanctioned events, respectively.
On
the occasion, the Olympic silver medalist P V Sindhu said, “I was always
keen to be associated with a brand which would complement my persona. I
am humbled and proud of being associated with an institution whose
legacy is more than a century old.”
K Srikanth said
he understands the importance of getting a sponsorship from a brand at
this early stage of his career. “It fills me with new zeal, spirit and
energy to keep up my performance and build popularity for badminton,”
the shuttler said
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