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Thursday, June 23, 2016

KFC Introduces Meal Box That Doubles up As a Smartphone Charger


Fast food restaurant chain KFC has introduced a meal box that comes with a tech twist.

The KFC limited edition 'Watt A Box' is a lunch box that features a built-in power bank to help you charge your device on-the-go.

The 5-in-1 meal box is a limited edition lunch box which only select KFC stores in Mumbai and Delhi will offer to their lucky customers

Users can also participate in an online content on the company's KFC India Facebook page to win these boxes.

KFC India CMO Lluis Ruiz Ribot said, " With the launch of Watt a Box, we have gone a step ahead and also introduced an element of utility into the box."

KFC co-created this concept with their Mumbai-based digital agency, Blink Digital.

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