A tweet by Oprah Winfrey, in which
she claims to have lost 26lbs (almost 12kg) by following a Weight
Watchers healthy eating programme - while still eating bread every day
- has seen the diet company's US share prices skyrocket by 20%
Before the 66-character tweet, which included the hashtag
#ComeJoinMe and a link to the Weight Watchers website, was posted on
Tuesday afternoon January 26,2016, the company's stock was trading at $11.35 a share.
It closed at $13.29 a share.
Winfrey is said to own 6.4 million
shares in the company, approximately
10 percent of the stock, after she became a board member in
October 2015.
The recent spike in share prices equates to a $12.5 million (approximately £8,742,000) earning for Winfrey on a single tweet, or more than $3 million an hour.
The recent spike in share prices equates to a $12.5 million (approximately £8,742,000) earning for Winfrey on a single tweet, or more than $3 million an hour.
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