Bengal's favourite jaggery 'Nolen Gur' is now available in tubes

 

Bengalis across the world perhaps will be divided over this piece of news.

The most loved Nolen Gur is now available in tubes of various sizes courtesy CM Mamata Banerjee's 'Biswa Bangla' Project.

While many are rejoicing that Bengal's most loved and preferred winter sweet is now available in liquid form outside the state, the conformists are not too happy with the commercialization.

Nolen Gur is date palm jaggery and preserving it in the right form is a challenge. But not any more perhaps as through 'Biswa Bangla' it will now be available in tubes in liquid form. The Bengal government reportedly has approached Indian Institute of Packaging for increasing the shelf life of Bengal’s best kept secret.

Back in the days, every Bengali living outside of Bengal would always request a friend or relative visiting from Kolkata to bring 'Nolen Gur' or ‘Patali Gur’ for them during the winter season. Once brought, the jaggery would be relished in the winters and be shown off as a prized possession to fellow Bengali friends.