Apple releases first Arabic version of Siri Tuesday Dec 08,2015

 

Apple Inc on Tuesday Dec 08,2015 released a version of its virtual personal assistant Siri for Arabic speakers in the United Arab Emirates and Saudi Arabia, potentially making its iPhones more attractive in a largely affluent market of more than 30 million people.

 

The move, part of Apple's latest software updates, means people in those countries will be able to use Siri in their native tongue on iPhones, iPads and the Apple Watch. It follows Google, whose Android phones' voice search function already offer some support in Arabic.
"This is part of the consumerisation and personalisation of IT-based services that we're seeing at all levels of the industry," said Paul Black, director of telecoms and media at IDC Middle East, Turkey and Africa