People have been camping outside Apple stores globally since the new iPhones were announced last week
But licensing problems in China meant the global rollout went ahead without the huge and lucrative market
Gold iPhones are already being advertised on the Chinese black market for as much as at £2,200 ($3,600)
The iPhone 6 costs £539 in the UK for 16GB version with customers paying up to £699 for one that has 128GB
Sam Sheikh from London was the first customer in the UK to get his new iPhone plus after queuing for 3 days
O2 Priority customers were given handsets on top of the O2 Arena followed by a performance from Tinie Tempah
In New York, queues for the Soho Apple Store stretched more than 2,100ft (0.4 miles) along Greene Street
In Palo Alto, California, Apple CEO Tim Cook posed for selfies with people trying to get their hands on the new phone
While in London, people queued for 1,050ft (0.2 miles) from Covent Garden store to the Royal Opera House
Apple says it received four million
pre-orders in the first day, up from the previous high of two million
for the iPhone 5 two years ago.
Both new iPhones have larger screens in what some consider Apple catching up with the 'phablet' trend pioneered by competitors.
The
iPhone 6 has a screen of 4.7 inches and the 6 Plus is 5.5 inches,
reflecting a growing preference for bigger displays, despite Apple's
earlier vow to stick with the traditional size.
Prices
for the iPhone 6 start from $869, compared with $649 in the US. The
iPhone 6 Plus will retail from $999 in Australia and $749 abroad.
Apple fans queue for the new devices along Greene Street in the Soho
district of New York. Queues from the store's entrance on Prince Street
stretched for more than 2,100ft (0.4 miles) down Greene Street
Hundreds of customers - mostly men - were waiting outside the Apple
Store in Covent Garden for the iPhone 6 launch this morning. Security
staff kept people inside huge festival style barriers that stretched the
entire length of Covent Garden up to the Royal Opera House entrance - a
distance of around 1,050ft (0.2 miles)
People queue outside an Apple shop in London this morning. Demand is so
high that people have been selling their place in queues for thousands,
and Apple has been limiting customers to two phones each
In London, hundreds of people outside
Covent Garden and Regent Street packed away their tents as they jostled
to get their hands on the new phones.
Sam
Sheikh, 27, based in east London, said he’d been waiting there for more
than three days to bag his gold coloured iPhone plus and was the first
customer in the UK to get his phone.
Meanwhile,
the monster queue outside the US tech giant’s Birmingham store,
stretched back for over 100 metres with the iPhone selling out in 10
minutes.
After days of sleeping rough outside flagship stores, eager Apple fans
have finally got their hands on the iPhone 6 and iPhone 6 Plus. Pictured
are Jameel Ahmed (right) and Sam Sheikh (left), the first two customers
to get their hands on the new iPhone 6 at Apple's Covent Garden branch
in London this morning
Tim Cook opens the door to an Apple store to begin sales of the new iPhone 6, roared on by excited staff
Apple CEO Tim Cook takes a picture with an iPhone enthusiast hoping to get his hands on the latest technology
Tim Cook, Apple CEO, meets people waiting to buy the new iPhone in
California - analysts have called it Apple's biggest launch ever
Apple employees prepare the newly released iPhone 6 for sale at the
Apple store in Berlin today. Handsets have been limited to two per
customer
The first batch of new iPhones in the world went on sale in Australia
today, but one of the first punters to get his hands on the phone
managed to drop it as soon as he left the store. Jack Cooksey was the
first to buy the iPhone 6 at the Perth Apple store on Friday morning but
as he excitedly showed off his new purchase to a reporter outside, it
spilled out and fell to the ground
David Rahimi holds up his iPhone 6 and iPhone 6 Plus after he became the
first customer to purchase them in Sydney. He travelled from the US to
get his hands on the smartphones
The iPhone 6 Plus and iPhone 6 are compared at a Telstra Store today in
Sydney, Australia. Australian buyers have the first opportunity to
purchase the device because of the local time zone
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