BSNL has announced that it will soon launch a promotional unlimited wireline broadband plan that effectively translates into less than Re 1 per GB download cost for subscribers if they use up to 300GB data in a month.
Attempting to take Reliance Jio’s 4G offer of Rs 50 per GB head-on, BSNL is looking to hook new customers to its wireline broadband offering.
“BSNL is going to launch a very cost-effective and affordable promotional unlimited Broadband plan ‘Experience Unlimited BB 249′ from September 9, 2016,” the telecom PSU said in a statement.
“The plan will enhance the customer experience towards wireline broadband services and attract new users to experience BSNL broadband services,” the corporation’s Chairman cum Managing Director Anupam Shrivastava said in a statement.
“Under this plan, customers can download unlimited Broadband data without bothering about any data limit. BSNL shall offer 2 Mbps speed under this plan,” the statement said.
BSNL said that if customers use the plan continuously in a month, they can download up to 300 GB data by paying Rs 249. “Hence, per GB data download cost comes out to be less than Re 1 per GB.
After six months, customer will be migrated to one of the regular broadband plans based on the choice of the customer,” BSNL said.
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