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Friday, January 19, 2018

Have a YouTube channel? Here's how to make money out of it






Over 300 hours of video are uploaded to YouTube every minute, and five million videos are watched every day. With such a captive audience, it’s no surprise that the Google-owned platform has been an advertiser favourite since they incorporated ads in 2007.


Since April 2017, channels needed 10,000 lifetime views to be eligible for monetisation. But as of Wednesday Jan 17,2018, the requirements for both new channels and existing ones have been increased: they will need 1,000 subscribers and 4,000 hours of watch time within the past 12 months. These numbers aren’t easy to reach, especially for the smaller or niche content creators. Reports claim that tens of thousands of channels will be affected by these changes.

So if you’re a budding vlogger, or want to increase your channel’s reach, and are wondering how to get these money-making numbers, six top Indian YouTubers talk about their experiences with monetisation and what it takes to run a successful channel on the back of monetisation

Start a new channel only if you believe in it and have a plan to conceptualise at least your next 10 to 20 videos.Focus on building new, different content that sets you apart from the rest

To start monetising, you need to produce videos that are your original content. 

Google does not ask you to product any specific kind of videos. The only limitation is they don't monetise videos that have content that’s qualified as abusive.

There are 3 ways of making money on YouTube.

The first is of course ad revenue, the second is through partnerships and collaborations with brands by creating content for a campaign that the brand is running.

The third is through affiliate links that a YouTuber can place in the info box of his or her videos through which a percentage of the sales of the product linked can be earned.

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